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Deal Sheet: 2026 Sportage Hybrid SX Prestige
Billion Kia of Iowa City · Iowa City, IA · VIN: KNDPXDDG8T7361402
This Is Already a Great Deal
Opening Offer
$39,926
Asking Price
$41,161
Max Price
$41,161
- • Recent buyers paid ~$1,199 below MSRP
- • Sitting 50 days (avg 33) — extra leverage
- • Asking price is already $100 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,412
Est. Invoice$39,692
Holdback (est.)$1,280
MSRP (Sticker)$42,680
Asking Price$41,161
Markup-$1,519
Est. Dealer Margin on This Car$2,749
Percentile20% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold2305
Avg Markup-$1,199
Median Markup-$1,137
Best Deal-$1,979
Worst Deal-$620
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory259 vehicles
Avg Markup (All Models)-$1,198
Avg Markup (Sportage Hybrid)-$954
% Below MSRP54%
Avg Days to Sell31 days
Avg Sold Markup-$1,251
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