Deal Sheet: 2026 Sportage Hybrid SX Prestige

Mark Kia · Scottsdale, AZ · VIN: KNDPXDDG7T7350066

Negotiation Guide

Opening Offer

$40,418

Fair Price

$41,918

Walk Away Above

$42,641

• Recent buyers paid ~$1,193 below MSRP
• Sitting 46 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$39,029

Est. Invoice$40,329

Holdback (est.)$1,301

MSRP (Sticker)$43,365

Asking Price$42,192

Markup-$1,173

Est. Dealer Margin on This Car$3,164

Percentile44% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2378

Avg Markup-$1,193

Median Markup-$1,130

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory771 vehicles

Avg Markup (All Models)-$916

Avg Markup (Sportage Hybrid)-$768

% Below MSRP58%

Avg Days to Sell31 days

Avg Sold Markup-$896

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