Deal Sheet: 2026 Sportage Hybrid SX Prestige

Ron Bouchard Kia · Lancaster, MA · VIN: KNDPXDDG6T7394253

Negotiation Guide

Opening Offer

$40,418

Fair Price

$41,918

Walk Away Above

$42,516

• Recent buyers paid ~$1,197 below MSRP

Price Breakdown

Est. Dealer Cost$38,804

Est. Invoice$40,097

Holdback (est.)$1,293

MSRP (Sticker)$43,115

Asking Price$41,983

Markup-$1,132

Est. Dealer Margin on This Car$3,180

Percentile56% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory95 vehicles

Avg Markup (All Models)-$843

Avg Markup (Sportage Hybrid)-$937

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$936

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