Deal Sheet: 2026 Sportage Hybrid SX Prestige

Coughlin Kia of Lewis Center · Lewis Center, OH · VIN: KNDPXDDG6T7385682

Negotiation Guide

Opening Offer

$40,369

Fair Price

$41,869

Walk Away Above

$42,587

• Recent buyers paid ~$1,199 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$38,975

Est. Invoice$40,274

Holdback (est.)$1,299

MSRP (Sticker)$43,305

Asking Price$42,142

Markup-$1,163

Est. Dealer Margin on This Car$3,168

Percentile47% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold2049

Avg Markup-$1,199

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory236 vehicles

Avg Markup (All Models)-$729

Avg Markup (Sportage Hybrid)-$713

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$768

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