Deal Sheet: 2026 Sportage Hybrid SX Prestige

Dutch Miller Kia · Barboursville, WV · VIN: KNDPXDDG6T7352312

Negotiation Guide

Opening Offer

$39,354

Fair Price

$40,854

Walk Away Above

$41,564

• Recent buyers paid ~$1,197 below MSRP
• Sitting 52 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$38,048

Est. Invoice$39,316

Holdback (est.)$1,268

MSRP (Sticker)$42,275

Asking Price$40,992

Markup-$1,283

Est. Dealer Margin on This Car$2,945

Percentile35% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory336 vehicles

Avg Markup (All Models)-$1,087

Avg Markup (Sportage Hybrid)-$930

% Below MSRP44%

Avg Days to Sell30 days

Avg Sold Markup-$1,169

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