Deal Sheet: 2026 Sportage Hybrid SX Prestige

Doug Smith Kia · Lindon, UT · VIN: KNDPXDDG4T7340854

Negotiation Guide

Opening Offer

$40,311

Fair Price

$41,811

Walk Away Above

$42,530

• Recent buyers paid ~$1,197 below MSRP
• Sitting 53 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$38,925

Est. Invoice$40,223

Holdback (est.)$1,298

MSRP (Sticker)$43,250

Asking Price$42,084

Markup-$1,166

Est. Dealer Margin on This Car$3,159

Percentile46% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory818 vehicles

Avg Markup (All Models)-$1,025

Avg Markup (Sportage Hybrid)-$843

% Below MSRP47%

Avg Days to Sell36 days

Avg Sold Markup-$1,062

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