Deal Sheet: 2027 Sportage Hybrid SXP

Shottenkirk Kia · West Burlington, IA · VIN: KNDPXDDG2V7411150

Negotiation Guide

Opening Offer

$39,243

Fair Price

$40,743

Walk Away Above

$41,464

• Recent buyers paid ~$1,141 below MSRP
• Sitting 12 days (avg 7) — extra leverage

Price Breakdown

Est. Dealer Cost$37,967

Est. Invoice$39,232

Holdback (est.)$1,266

MSRP (Sticker)$42,185

Asking Price$40,763

Markup-$1,422

Est. Dealer Margin on This Car$2,797

Percentile37% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold12

Avg Markup-$1,141

Median Markup-$1,076

Best Deal-$1,552

Worst Deal-$865

% Sold Below MSRP100%

Avg Days to Sell7 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$1,090

Avg Markup (Sportage Hybrid)-$1,303

% Below MSRP38%

Avg Days to Sell35 days

Avg Sold Markup-$1,095

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