Deal Sheet: 2026 Sportage Hybrid SX Prestige

Martin Kia · Newark, DE · VIN: KNDPXDDG2T7393696

Negotiation Guide

Opening Offer

$39,991

Fair Price

$41,491

Walk Away Above

$42,090

• Recent buyers paid ~$1,199 below MSRP

Price Breakdown

Est. Dealer Cost$38,421

Est. Invoice$39,702

Holdback (est.)$1,281

MSRP (Sticker)$42,690

Asking Price$41,815

Markup-$875

Est. Dealer Margin on This Car$3,394

Percentile94% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold2305

Avg Markup-$1,199

Median Markup-$1,137

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory165 vehicles

Avg Markup (All Models)-$739

Avg Markup (Sportage Hybrid)-$676

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$781

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