Deal Sheet: 2026 Sportage Hybrid SX Prestige

Pride Kia · Lynn, MA · VIN: KNDPXDDG2T7384464

Negotiation Guide

Opening Offer

$40,378

Fair Price

$41,878

Walk Away Above

$42,476

• Recent buyers paid ~$1,197 below MSRP

Price Breakdown

Est. Dealer Cost$38,768

Est. Invoice$40,060

Holdback (est.)$1,292

MSRP (Sticker)$43,075

Asking Price$41,950

Markup-$1,125

Est. Dealer Margin on This Car$3,183

Percentile58% of inventory is priced lower

Days on Lot31 days

What Others Paid (Last 30 Days)

Cars Sold2321

Avg Markup-$1,197

Median Markup-$1,134

Best Deal-$1,979

Worst Deal-$620

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$787

Avg Markup (Sportage Hybrid)-$726

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$776

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