Deal Sheet: 2026 Sportage Hybrid EX

McFarland Kia · North Hampton, NH · VIN: KNDPVDDG7T7343494

Negotiation Guide

Opening Offer

$33,431

Fair Price

$34,931

Walk Away Above

$35,383

• Recent buyers paid ~$665 below MSRP
• Sitting 50 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$32,252

Est. Invoice$33,327

Holdback (est.)$1,075

MSRP (Sticker)$35,835

Asking Price$35,235

Markup-$600

Est. Dealer Margin on This Car$2,984

Percentile58% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold2022

Avg Markup-$665

Median Markup-$610

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory355 vehicles

Avg Markup (All Models)-$931

Avg Markup (Sportage Hybrid)-$829

% Below MSRP55%

Avg Days to Sell29 days

Avg Sold Markup-$1,016

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