Deal Sheet: 2026 Sportage Hybrid EX

Germain Kia of Columbus · Columbus, OH · VIN: KNDPVDDG6T7405385

Negotiation Guide

Opening Offer

$33,551

Fair Price

$35,051

Walk Away Above

$35,515

• Recent buyers paid ~$662 below MSRP
• Sitting 47 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$32,382

Est. Invoice$33,461

Holdback (est.)$1,079

MSRP (Sticker)$35,980

Asking Price$35,069

Markup-$911

Est. Dealer Margin on This Car$2,687

Percentile27% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$663

Median Markup-$610

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory598 vehicles

Avg Markup (All Models)-$763

Avg Markup (Sportage Hybrid)-$823

% Below MSRP73%

Avg Days to Sell31 days

Avg Sold Markup-$777

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