Deal Sheet: 2027 Sportage Hybrid EX

Russ Darrow Madison Kia · Madison, WI · VIN: KNDPVDDG4V7414931

This Is Already a Great Deal

Opening Offer

$34,409

Asking Price

$35,473

Max Price

$35,473

• Recent buyers paid ~$668 below MSRP
• Asking price is already $314 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$32,810

Est. Invoice$33,903

Holdback (est.)$1,094

MSRP (Sticker)$36,455

Asking Price$35,473

Markup-$982

Est. Dealer Margin on This Car$2,664

Percentile10% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold2048

Avg Markup-$668

Median Markup-$613

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory346 vehicles

Avg Markup (All Models)-$1,276

Avg Markup (Sportage Hybrid)-$1,080

% Below MSRP41%

Avg Days to Sell35 days

Avg Sold Markup-$1,333

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