Deal Sheet: 2026 Sportage Hybrid EX

Kia Motors of Old Saybrook · Old Saybrook, CT · VIN: KNDPVDDG3T7401875

Negotiation Guide

Opening Offer

$34,912

Fair Price

$36,412

Walk Away Above

$36,746

• Recent buyers paid ~$668 below MSRP

Price Breakdown

Est. Dealer Cost$33,372

Est. Invoice$34,484

Holdback (est.)$1,112

MSRP (Sticker)$37,080

Asking Price$36,447

Markup-$633

Est. Dealer Margin on This Car$3,075

Percentile46% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold2048

Avg Markup-$668

Median Markup-$613

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory61 vehicles

Avg Markup (All Models)-$817

Avg Markup (Sportage Hybrid)-$758

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$828

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