Deal Sheet: 2026 Sportage Hybrid EX

Santa Fe Kia · Santa Fe, NM · VIN: KNDPVDDG2T7374605

Negotiation Guide

Opening Offer

$34,345

Fair Price

$35,845

Walk Away Above

$36,313

• Recent buyers paid ~$662 below MSRP
• Sitting 47 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$33,102

Est. Invoice$34,205

Holdback (est.)$1,103

MSRP (Sticker)$36,780

Asking Price$35,853

Markup-$927

Est. Dealer Margin on This Car$2,751

Percentile24% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold2014

Avg Markup-$663

Median Markup-$610

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory186 vehicles

Avg Markup (All Models)-$1,153

Avg Markup (Sportage Hybrid)-$1,166

% Below MSRP68%

Avg Days to Sell30 days

Avg Sold Markup-$1,307

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