Deal Sheet: 2027 Sportage Hybrid EX

Russ Darrow Madison Kia · Madison, WI · VIN: KNDPVDDG1V7425143

This Is Already a Great Deal

Opening Offer

$34,885

Asking Price

$35,964

Max Price

$35,964

• Recent buyers paid ~$665 below MSRP
• Asking price is already $331 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$33,264

Est. Invoice$34,373

Holdback (est.)$1,109

MSRP (Sticker)$36,960

Asking Price$35,964

Markup-$996

Est. Dealer Margin on This Car$2,700

Percentile8% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold2022

Avg Markup-$665

Median Markup-$610

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory334 vehicles

Avg Markup (All Models)-$1,298

Avg Markup (Sportage Hybrid)-$1,198

% Below MSRP41%

Avg Days to Sell34 days

Avg Sold Markup-$1,325

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