Deal Sheet: 2026 Sportage Hybrid EX

A & B Kia · Benwood, WV · VIN: KNDPVDDG0T7307095

Negotiation Guide

Opening Offer

$34,067

Fair Price

$35,567

Walk Away Above

$36,021

• Recent buyers paid ~$665 below MSRP
• Sitting 50 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$32,828

Est. Invoice$33,922

Holdback (est.)$1,094

MSRP (Sticker)$36,475

Asking Price$35,687

Markup-$788

Est. Dealer Margin on This Car$2,860

Percentile36% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold2022

Avg Markup-$665

Median Markup-$610

Best Deal-$1,252

Worst Deal-$202

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory147 vehicles

Avg Markup (All Models)-$1,048

Avg Markup (Sportage Hybrid)-$1,007

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,038

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