Deal Sheet: 2026 Sportage Hybrid S

Calavan Kia of West Atlanta · Lithia Springs, GA · VIN: KNDPUDDG9T7350109

Negotiation Guide

Opening Offer

$32,182

Fair Price

$33,682

Walk Away Above

$34,083

• Recent buyers paid ~$614 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$31,037

Est. Invoice$32,071

Holdback (est.)$1,035

MSRP (Sticker)$34,485

Asking Price$34,117

Markup-$368

Est. Dealer Margin on This Car$3,081

Percentile90% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold520

Avg Markup-$614

Median Markup-$568

Best Deal-$1,008

Worst Deal-$200

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory326 vehicles

Avg Markup (All Models)-$544

Avg Markup (Sportage Hybrid)-$478

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$602

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