Negotiation Guide
Opening Offer
$33,281
Fair Price
$34,781
Walk Away Above
$35,088
- • Recent buyers paid ~$614 below MSRP
Price Breakdown
Est. Dealer Cost$31,856
Est. Invoice$32,917
Holdback (est.)$1,062
MSRP (Sticker)$35,395
Asking Price$34,781
Markup-$614
Est. Dealer Margin on This Car$2,926
Percentile44% of inventory is priced lower
Days on Lot2 days
What Others Paid (Last 30 Days)
Cars Sold520
Avg Markup-$614
Median Markup-$568
Best Deal-$1,008
Worst Deal-$200
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory395 vehicles
Avg Markup (All Models)-$925
Avg Markup (Sportage Hybrid)-$752
% Below MSRP56%
Avg Days to Sell32 days
Avg Sold Markup-$942
Cheaper Sportage Hybrid S Inventory
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