Deal Sheet: 2026 Sportage Hybrid S

Jerry Seiner Kia, Salt Lake · Salt Lake City, UT · VIN: KNDPUDDG4T7391358

Negotiation Guide

Opening Offer

$32,445

Fair Price

$33,945

Walk Away Above

$34,348

• Recent buyers paid ~$614 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$31,275

Est. Invoice$32,318

Holdback (est.)$1,043

MSRP (Sticker)$34,750

Asking Price$34,179

Markup-$571

Est. Dealer Margin on This Car$2,904

Percentile50% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold520

Avg Markup-$614

Median Markup-$568

Best Deal-$1,008

Worst Deal-$200

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$965

Avg Markup (Sportage Hybrid)-$817

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$991

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