Deal Sheet: 2026 Sportage Hybrid LX

Kia of Wilmington · Wilmington, DE · VIN: KNDPU3DG8T7392880

Negotiation Guide

Opening Offer

$30,123

Fair Price

$31,623

Walk Away Above

$32,014

• Recent buyers paid ~$570 below MSRP
• Sitting 48 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$29,165

Est. Invoice$30,137

Holdback (est.)$972

MSRP (Sticker)$32,405

Asking Price$31,874

Markup-$531

Est. Dealer Margin on This Car$2,710

Percentile56% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold516

Avg Markup-$570

Median Markup-$526

Best Deal-$1,023

Worst Deal-$169

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory449 vehicles

Avg Markup (All Models)-$926

Avg Markup (Sportage Hybrid)-$613

% Below MSRP23%

Avg Days to Sell31 days

Avg Sold Markup-$1,005

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