Negotiation Guide
Opening Offer
$50,473
Fair Price
$51,973
Walk Away Above
$52,959
- • Recent buyers paid ~$1,676 below MSRP
- • Sitting 48 days (avg 31) — extra leverage
Price Breakdown
Est. Dealer Cost$48,551
Est. Invoice$50,169
Holdback (est.)$1,618
MSRP (Sticker)$53,945
Asking Price$52,037
Markup-$1,908
Est. Dealer Margin on This Car$3,487
Percentile24% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold374
Avg Markup-$1,676
Median Markup-$1,633
Best Deal-$2,382
Worst Deal-$1,055
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory94 vehicles
Avg Markup (All Models)-$1,188
Avg Markup (Carnival)-$1,507
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$1,175
Cheaper Carnival SX Prestige Inventory
Dorsch KiaGreen Bay, WI
-$2,462$54,42348d
Hanlees KiaDavis, CA
-$2,435$54,29048d
Russ Darrow Madison KiaMadison, WI
-$2,422$54,22348d
Jerry Seiner KiaSouth Jordan, UT
-$2,378$53,95748d
Ken Ganley Kia ClarksburgBridgeport, WV
-$2,369$53,97148d
Happy KiaSilsbee, TX
-$2,349$53,82148d
Kia of BillingsBillings, MT
-$2,344$53,56648d
Kia of CheyenneCheyenne, WY
-$2,339$52,27148d
Chantz Scott KiaKingsport, TN
-$2,338$53,81748d
Dorsch KiaGreen Bay, WI
-$2,336$53,80448d