Deal Sheet: 2026 Carnival SX Prestige

Russ Darrow Madison Kia · Madison, WI · VIN: KNDNE5K38T6647839

Negotiation Guide

Opening Offer

$49,852

Fair Price

$51,352

Walk Away Above

$52,336

• Recent buyers paid ~$1,676 below MSRP
• Sitting 48 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$47,988

Est. Invoice$49,588

Holdback (est.)$1,600

MSRP (Sticker)$53,320

Asking Price$51,467

Markup-$1,853

Est. Dealer Margin on This Car$3,479

Percentile39% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold374

Avg Markup-$1,676

Median Markup-$1,633

Best Deal-$2,382

Worst Deal-$1,055

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$1,305

Avg Markup (Carnival)-$1,646

% Below MSRP39%

Avg Days to Sell33 days

Avg Sold Markup-$1,341

Cheaper Carnival SX Prestige Inventory

Dorsch KiaGreen Bay, WI

-$2,462$54,42348d

Hanlees KiaDavis, CA

-$2,435$54,29048d

Russ Darrow Madison KiaMadison, WI

-$2,422$54,22348d

Jerry Seiner KiaSouth Jordan, UT

-$2,378$53,95748d

Ken Ganley Kia ClarksburgBridgeport, WV

-$2,369$53,97148d

Happy KiaSilsbee, TX

-$2,349$53,82148d

Kia of BillingsBillings, MT

-$2,344$53,56648d

Kia of CheyenneCheyenne, WY

-$2,339$52,27148d

Chantz Scott KiaKingsport, TN

-$2,338$53,81748d

Dorsch KiaGreen Bay, WI

-$2,336$53,80448d