Deal Sheet: 2026 Carnival SX Prestige

Russ Darrow Madison Kia · Madison, WI · VIN: KNDNE5K34T6650320

Negotiation Guide

Opening Offer

$50,024

Fair Price

$51,524

Walk Away Above

$52,527

• Recent buyers paid ~$1,673 below MSRP
• Sitting 47 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$48,177

Est. Invoice$49,783

Holdback (est.)$1,606

MSRP (Sticker)$53,530

Asking Price$51,691

Markup-$1,839

Est. Dealer Margin on This Car$3,514

Percentile40% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold419

Avg Markup-$1,673

Median Markup-$1,633

Best Deal-$2,382

Worst Deal-$1,055

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$1,305

Avg Markup (Carnival)-$1,646

% Below MSRP39%

Avg Days to Sell33 days

Avg Sold Markup-$1,341

Cheaper Carnival SX Prestige Inventory

Dorsch KiaGreen Bay, WI

-$2,462$54,42347d

Hanlees KiaDavis, CA

-$2,435$54,29047d

Russ Darrow Madison KiaMadison, WI

-$2,422$54,22347d

Jerry Seiner KiaSouth Jordan, UT

-$2,378$53,95747d

Ken Ganley Kia ClarksburgBridgeport, WV

-$2,369$53,97147d

Happy KiaSilsbee, TX

-$2,349$53,82147d

Kia of BillingsBillings, MT

-$2,344$53,56647d

Kia of CheyenneCheyenne, WY

-$2,339$52,27147d

Chantz Scott KiaKingsport, TN

-$2,338$53,81747d

Dorsch KiaGreen Bay, WI

-$2,336$53,80447d