Negotiation Guide
Opening Offer
$25,057
Fair Price
$26,557
Walk Away Above
$26,918
- • Recent buyers paid ~$519 below MSRP
- • Sitting 49 days (avg 28) — extra leverage
Price Breakdown
Est. Dealer Cost$24,552
Est. Invoice$25,370
Holdback (est.)$818
MSRP (Sticker)$27,280
Asking Price$26,774
Markup-$506
Est. Dealer Margin on This Car$2,222
Percentile41% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold665
Avg Markup-$519
Median Markup-$441
Best Deal-$914
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory326 vehicles
Avg Markup (All Models)-$759
Avg Markup (Seltos)-$518
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$842
Cheaper Seltos LX Inventory
Della KiaPlattsburgh, NY
-$937$26,75849d
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-$897$26,56349d
Kia of CheyenneCheyenne, WY
-$866$26,41449d
Ed Morse Kia RollaRolla, MO
-$851$25,96949d
Kia MedfordMedford, OR
-$833$26,25249d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d
Kendall KiaNampa, ID
-$807$26,12349d
Visalia KiaVisalia, CA
-$807$26,12349d
Taylor Kia of LimaLima, OH
-$807$26,12349d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d