Negotiation Guide
Opening Offer
$24,466
Fair Price
$25,966
Walk Away Above
$26,326
- • Recent buyers paid ~$519 below MSRP
- • Sitting 49 days (avg 28) — extra leverage
Price Breakdown
Est. Dealer Cost$24,017
Est. Invoice$24,817
Holdback (est.)$801
MSRP (Sticker)$26,685
Asking Price$26,030
Markup-$655
Est. Dealer Margin on This Car$2,014
Percentile34% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold665
Avg Markup-$519
Median Markup-$441
Best Deal-$914
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory154 vehicles
Avg Markup (All Models)-$1,151
Avg Markup (Seltos)-$768
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$1,131
Cheaper Seltos LX Inventory
Della KiaPlattsburgh, NY
-$937$26,75849d
Kia of FargoFargo, ND
-$897$26,56349d
Kia of CheyenneCheyenne, WY
-$866$26,41449d
Ed Morse Kia RollaRolla, MO
-$851$25,96949d
Kia MedfordMedford, OR
-$833$26,25249d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d
Kendall KiaNampa, ID
-$807$26,12349d
Visalia KiaVisalia, CA
-$807$26,12349d
Taylor Kia of LimaLima, OH
-$807$26,12349d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d