Deal Sheet: 2026 Seltos LX

Rusty Wallace Kia of Knoxville · Knoxville, TN · VIN: KNDEP2AA5T7958728

Negotiation Guide

Opening Offer

$24,100

Fair Price

$25,600

Walk Away Above

$25,968

• Recent buyers paid ~$522 below MSRP
• Sitting 47 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$23,702

Est. Invoice$24,492

Holdback (est.)$790

MSRP (Sticker)$26,335

Asking Price$25,604

Markup-$731

Est. Dealer Margin on This Car$1,903

Percentile6% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold665

Avg Markup-$522

Median Markup-$459

Best Deal-$914

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell26 days

Dealer Profile

Inventory332 vehicles

Avg Markup (All Models)-$1,163

Avg Markup (Seltos)-$819

% Below MSRP43%

Avg Days to Sell35 days

Avg Sold Markup-$1,121

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