Negotiation Guide
Opening Offer
$23,275
Fair Price
$24,775
Walk Away Above
$25,130
- • Recent buyers paid ~$519 below MSRP
- • Sitting 49 days (avg 28) — extra leverage
Price Breakdown
Est. Dealer Cost$22,937
Est. Invoice$23,701
Holdback (est.)$765
MSRP (Sticker)$25,485
Asking Price$24,860
Markup-$625
Est. Dealer Margin on This Car$1,924
Percentile39% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold665
Avg Markup-$519
Median Markup-$441
Best Deal-$914
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory372 vehicles
Avg Markup (All Models)-$1,042
Avg Markup (Seltos)-$836
% Below MSRP32%
Avg Days to Sell37 days
Avg Sold Markup-$1,250
Cheaper Seltos LX Inventory
Della KiaPlattsburgh, NY
-$937$26,75849d
Kia of FargoFargo, ND
-$897$26,56349d
Kia of CheyenneCheyenne, WY
-$866$26,41449d
Ed Morse Kia RollaRolla, MO
-$851$25,96949d
Kia MedfordMedford, OR
-$833$26,25249d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d
Kendall KiaNampa, ID
-$807$26,12349d
Visalia KiaVisalia, CA
-$807$26,12349d
Taylor Kia of LimaLima, OH
-$807$26,12349d
Oxendale KiaFlagstaff, AZ
-$807$26,12349d