Deal Sheet: 2026 Seltos LX

Wallace Kia of Bristol · Bristol, TN · VIN: KNDEP2AA2T7943670

Negotiation Guide

Opening Offer

$23,900

Fair Price

$25,400

Walk Away Above

$25,758

• Recent buyers paid ~$519 below MSRP
• Sitting 49 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$23,504

Est. Invoice$24,287

Holdback (est.)$783

MSRP (Sticker)$26,115

Asking Price$25,422

Markup-$693

Est. Dealer Margin on This Car$1,919

Percentile13% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold665

Avg Markup-$519

Median Markup-$441

Best Deal-$914

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell28 days

Dealer Profile

Inventory256 vehicles

Avg Markup (All Models)-$1,082

Avg Markup (Seltos)-$809

% Below MSRP45%

Avg Days to Sell35 days

Avg Sold Markup-$1,007

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