Deal Sheet: 2027 Seltos X-Line SX

Kia of Wilmington · Wilmington, DE · VIN: KNDEECD79V7023405

Negotiation Guide

Opening Offer

$34,390

Fair Price

$35,890

Walk Away Above

$36,438

• Recent buyers paid ~$1,095 below MSRP

Price Breakdown

Est. Dealer Cost$33,287

Est. Invoice$34,396

Holdback (est.)$1,110

MSRP (Sticker)$36,985

Asking Price$36,000

Markup-$985

Est. Dealer Margin on This Car$2,714

Percentile78% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold448

Avg Markup-$1,095

Median Markup-$1,014

Best Deal-$1,471

Worst Deal-$701

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory444 vehicles

Avg Markup (All Models)-$929

Avg Markup (Seltos)-$573

% Below MSRP22%

Avg Days to Sell32 days

Avg Sold Markup-$987

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