Deal Sheet: 2027 Seltos X-Line SX

Lee Johnson Kia · Kirkland, WA · VIN: KNDEECD78V7019779

Negotiation Guide

Opening Offer

$35,155

Fair Price

$36,655

Walk Away Above

$37,205

• Recent buyers paid ~$1,100 below MSRP

Price Breakdown

Est. Dealer Cost$33,980

Est. Invoice$35,112

Holdback (est.)$1,133

MSRP (Sticker)$37,755

Asking Price$36,700

Markup-$1,055

Est. Dealer Margin on This Car$2,721

Percentile47% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold506

Avg Markup-$1,100

Median Markup-$1,017

Best Deal-$1,471

Worst Deal-$701

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory199 vehicles

Avg Markup (All Models)-$1,214

Avg Markup (Seltos)-$597

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,052

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