Negotiation Guide
Opening Offer
$31,514
Fair Price
$33,014
Walk Away Above
$33,749
- • Recent buyers paid ~$1,095 below MSRP
- • Sitting 46 days (avg 22) — extra leverage
Price Breakdown
Est. Dealer Cost$31,037
Est. Invoice$32,071
Holdback (est.)$1,035
MSRP (Sticker)$34,485
Asking Price$33,625
Markup-$860
Est. Dealer Margin on This Car$2,589
Percentile91% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold448
Avg Markup-$1,095
Median Markup-$1,014
Best Deal-$1,471
Worst Deal-$701
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory73 vehicles
Avg Markup (All Models)-$720
Avg Markup (Seltos)-$584
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$769
Cheaper Seltos X-Line SX Inventory
Napleton's Kia of UrbanaUrbana, IL
-$1,507$36,85319d
Roseville KiaRoseville, CA
-$1,505$36,8459d
Red Rock KiaGrand Junction, CO
-$1,496$36,80419d
Santa Fe KiaSanta Fe, NM
-$1,467$36,33821d
Steven KiaHarrisonburg, VA
-$1,464$36,6465d
George Gee KiaLiberty Lake, WA
-$1,463$36,31716d
George Gee KiaLiberty Lake, WA
-$1,463$36,31716d
Dennis Eakin KiaKilleen, TX
-$1,456$36,6090d
Roseville KiaRoseville, CA
-$1,449$36,2560d
Findlay KiaSt. George, UT
-$1,441$36,5292d