Deal Sheet: 2027 Seltos X-Line SX

Ourisman Chantilly Kia · Chantilly, VA · VIN: KNDEECD73V7012108

Negotiation Guide

Opening Offer

$34,734

Fair Price

$36,234

Walk Away Above

$36,882

• Recent buyers paid ~$1,099 below MSRP
• Sitting 32 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$33,777

Est. Invoice$34,903

Holdback (est.)$1,126

MSRP (Sticker)$37,530

Asking Price$36,512

Markup-$1,018

Est. Dealer Margin on This Car$2,735

Percentile57% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold315

Avg Markup-$1,099

Median Markup-$1,013

Best Deal-$1,463

Worst Deal-$701

% Sold Below MSRP100%

Avg Days to Sell21 days

Dealer Profile

Inventory265 vehicles

Avg Markup (All Models)-$777

Avg Markup (Seltos)-$605

% Below MSRP100%

Avg Days to Sell15 days

Avg Sold Markup-$924

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