Deal Sheet: 2027 Seltos X-Line SX

Sunset Kia of Venice · Venice, FL · VIN: KNDEECD72V7013573

Negotiation Guide

Opening Offer

$34,626

Fair Price

$36,126

Walk Away Above

$36,828

• Recent buyers paid ~$1,096 below MSRP
• Sitting 40 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$33,777

Est. Invoice$34,903

Holdback (est.)$1,126

MSRP (Sticker)$37,530

Asking Price$36,165

Markup-$1,365

Est. Dealer Margin on This Car$2,388

Percentile13% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold395

Avg Markup-$1,096

Median Markup-$1,013

Best Deal-$1,463

Worst Deal-$701

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory561 vehicles

Avg Markup (All Models)-$1,180

Avg Markup (Seltos)-$879

% Below MSRP41%

Avg Days to Sell36 days

Avg Sold Markup-$1,151

Cheaper Seltos X-Line SX Inventory

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-$1,507$36,85317d

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-$1,496$36,80417d

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-$1,471$36,67917d

Santa Fe KiaSanta Fe, NM

-$1,467$36,33819d

Steven KiaHarrisonburg, VA

-$1,464$36,6463d

George Gee KiaLiberty Lake, WA

-$1,463$36,31713d

George Gee KiaLiberty Lake, WA

-$1,463$36,31713d

Findlay KiaSt. George, UT

-$1,441$36,5290d

Kendall KiaNampa, ID

-$1,441$36,5293d