Negotiation Guide
Opening Offer
$29,224
Fair Price
$30,724
Walk Away Above
$31,047
- • Recent buyers paid ~$646 below MSRP
Price Breakdown
Est. Dealer Cost$28,233
Est. Invoice$29,174
Holdback (est.)$941
MSRP (Sticker)$31,370
Asking Price$30,843
Markup-$527
Est. Dealer Margin on This Car$2,610
Percentile70% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold1031
Avg Markup-$646
Median Markup-$580
Best Deal-$980
Worst Deal-$348
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory244 vehicles
Avg Markup (All Models)-$825
Avg Markup (Seltos)-$541
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$803
Cheaper Seltos X-Line S Inventory
Kia of ManhattanManhattan, KS
-$1,078$33,2272d
George Gee KiaCoeur D'Alene, ID
-$1,023$32,9022d
Jim Marsh KiaLas Vegas, NV
-$1,007$32,88812d
Kia of FargoFargo, ND
-$995$32,8302d
Lou Fusz Kia of EvansvilleEvansville, IN
-$995$32,83019d
HI Country KiaFarmington, NM
-$991$32,48919d
HI Country KiaFarmington, NM
-$991$32,4892d
Stone's KiaIdaho Falls, ID
-$984$32,7815d
Steve Hahn's KiaYakima, WA
-$984$32,78114d
University KiaHuntsville, AL
-$983$32,7729d