Deal Sheet: 2027 Seltos X-Line S

McGovern Kia of Norwood · Norwood, MA · VIN: KNDEDCD38V7012945

Negotiation Guide

Opening Offer

$30,829

Fair Price

$32,329

Walk Away Above

$32,817

• Recent buyers paid ~$643 below MSRP
• Sitting 34 days (avg 17) — extra leverage

Price Breakdown

Est. Dealer Cost$29,975

Est. Invoice$30,974

Holdback (est.)$999

MSRP (Sticker)$33,305

Asking Price$32,708

Markup-$597

Est. Dealer Margin on This Car$2,734

Percentile46% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold671

Avg Markup-$643

Median Markup-$580

Best Deal-$980

Worst Deal-$348

% Sold Below MSRP100%

Avg Days to Sell17 days

Dealer Profile

Inventory374 vehicles

Avg Markup (All Models)-$912

Avg Markup (Seltos)-$543

% Below MSRP50%

Avg Days to Sell27 days

Avg Sold Markup-$915

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