Deal Sheet: 2027 Seltos X-Line S

Pohanka Kia of Salisbury · Salisbury, MD · VIN: KNDEDCD38V7010693

Negotiation Guide

Opening Offer

$30,095

Fair Price

$31,595

Walk Away Above

$32,140

• Recent buyers paid ~$643 below MSRP
• Sitting 45 days (avg 19) — extra leverage

Price Breakdown

Est. Dealer Cost$29,417

Est. Invoice$30,397

Holdback (est.)$981

MSRP (Sticker)$32,685

Asking Price$31,830

Markup-$855

Est. Dealer Margin on This Car$2,414

Percentile23% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold903

Avg Markup-$643

Median Markup-$576

Best Deal-$980

Worst Deal-$348

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory229 vehicles

Avg Markup (All Models)-$1,091

Avg Markup (Seltos)-$840

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,114

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