Deal Sheet: 2027 Seltos X-Line S

Kia of Wilmington · Wilmington, DE · VIN: KNDEDCD37V7012919

Negotiation Guide

Opening Offer

$30,173

Fair Price

$31,673

Walk Away Above

$32,212

• Recent buyers paid ~$646 below MSRP
• Sitting 44 days (avg 19) — extra leverage

Price Breakdown

Est. Dealer Cost$29,475

Est. Invoice$30,458

Holdback (est.)$983

MSRP (Sticker)$32,750

Asking Price$32,187

Markup-$563

Est. Dealer Margin on This Car$2,712

Percentile56% of inventory is priced lower

Days on Lot44 days

What Others Paid (Last 30 Days)

Cars Sold1031

Avg Markup-$646

Median Markup-$580

Best Deal-$980

Worst Deal-$348

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory438 vehicles

Avg Markup (All Models)-$914

Avg Markup (Seltos)-$575

% Below MSRP22%

Avg Days to Sell36 days

Avg Sold Markup-$987

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