Negotiation Guide
Opening Offer
$30,281
Fair Price
$31,781
Walk Away Above
$32,233
- • Recent buyers paid ~$646 below MSRP
- • Sitting 34 days (avg 19) — extra leverage
Price Breakdown
Est. Dealer Cost$29,417
Est. Invoice$30,397
Holdback (est.)$981
MSRP (Sticker)$32,685
Asking Price$31,830
Markup-$855
Est. Dealer Margin on This Car$2,414
Percentile23% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold1031
Avg Markup-$646
Median Markup-$580
Best Deal-$980
Worst Deal-$348
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory464 vehicles
Avg Markup (All Models)-$774
Avg Markup (Seltos)-$519
% Below MSRP17%
Avg Days to Sell33 days
Avg Sold Markup-$712
Cheaper Seltos X-Line S Inventory
Kia of ManhattanManhattan, KS
-$1,078$33,2273d
George Gee KiaCoeur D'Alene, ID
-$1,023$32,9023d
Jim Marsh KiaLas Vegas, NV
-$1,007$32,88812d
Kia of FargoFargo, ND
-$995$32,8303d
Lou Fusz Kia of EvansvilleEvansville, IN
-$995$32,83019d
HI Country KiaFarmington, NM
-$991$32,48919d
HI Country KiaFarmington, NM
-$991$32,4893d
Stone's KiaIdaho Falls, ID
-$984$32,7816d
Steve Hahn's KiaYakima, WA
-$984$32,78114d
University KiaHuntsville, AL
-$983$32,7729d