Negotiation Guide
Opening Offer
$28,082
Fair Price
$29,582
Walk Away Above
$30,056
- • Recent buyers paid ~$643 below MSRP
- • Sitting 38 days (avg 19) — extra leverage
Price Breakdown
Est. Dealer Cost$27,477
Est. Invoice$28,393
Holdback (est.)$916
MSRP (Sticker)$30,530
Asking Price$29,801
Markup-$729
Est. Dealer Margin on This Car$2,324
Percentile41% of inventory is priced lower
Days on Lot38 days
What Others Paid (Last 30 Days)
Cars Sold903
Avg Markup-$643
Median Markup-$576
Best Deal-$980
Worst Deal-$348
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory218 vehicles
Avg Markup (All Models)-$1,121
Avg Markup (Seltos)-$921
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,254
Cheaper Seltos X-Line S Inventory
Kia of ManhattanManhattan, KS
-$1,078$33,2270d
George Gee KiaCoeur D'Alene, ID
-$1,023$32,9020d
Jim Marsh KiaLas Vegas, NV
-$1,007$32,88810d
Kia of FargoFargo, ND
-$995$32,8300d
Lou Fusz Kia of EvansvilleEvansville, IN
-$995$32,83017d
HI Country KiaFarmington, NM
-$991$32,4890d
HI Country KiaFarmington, NM
-$991$32,48917d
Steve Hahn's KiaYakima, WA
-$984$32,78112d
Stone's KiaIdaho Falls, ID
-$984$32,7813d
Kia of Paso RoblesPaso Robles, CA
-$983$32,77217d