Deal Sheet: 2027 Seltos LX

Jerry Seiner Kia, Salt Lake · Salt Lake City, UT · VIN: KNDEBCD35V7021401

Negotiation Guide

Opening Offer

$26,528

Fair Price

$28,028

Walk Away Above

$28,287

• Recent buyers paid ~$517 below MSRP

Price Breakdown

Est. Dealer Cost$25,691

Est. Invoice$26,547

Holdback (est.)$856

MSRP (Sticker)$28,545

Asking Price$28,082

Markup-$463

Est. Dealer Margin on This Car$2,392

Percentile49% of inventory is priced lower

Days on Lot31 days

What Others Paid (Last 30 Days)

Cars Sold670

Avg Markup-$517

Median Markup-$438

Best Deal-$914

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory237 vehicles

Avg Markup (All Models)-$981

Avg Markup (Seltos)-$624

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$964

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