Negotiation Guide
Opening Offer
$27,511
Fair Price
$29,011
Walk Away Above
$29,286
- • Recent buyers paid ~$549 below MSRP
Price Breakdown
Est. Dealer Cost$26,604
Est. Invoice$27,491
Holdback (est.)$887
MSRP (Sticker)$29,560
Asking Price$29,076
Markup-$484
Est. Dealer Margin on This Car$2,472
Percentile56% of inventory is priced lower
Days on Lot8 days
What Others Paid (Last 30 Days)
Cars Sold442
Avg Markup-$549
Median Markup-$486
Best Deal-$902
Worst Deal-$312
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory239 vehicles
Avg Markup (All Models)-$830
Avg Markup (Niro)-$509
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$798
Cheaper Niro LX Inventory
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Rusty Wallace Kia of KnoxvilleKnoxville, TN
-$876$29,52918d
Lou Fusz Kia of EvansvilleEvansville, IN
-$862$29,46350d
Paramount Kia of AshevilleAsheville, NC
-$839$29,35150d
Garvey KiaQueensbury, NY
-$837$29,46832d
Kia of KinstonKinston, NC
-$835$29,33039d
Jenkins Kia of GainesvilleGainesville, FL
-$835$29,33034d
Lou Sobh Kia of BrunswickBrunswick, GA
-$835$29,33039d
Rountree-Moore KiaLake City, FL
-$835$29,33039d
Kia Country of SavannahSavannah, GA
-$835$29,33039d