Negotiation Guide
Opening Offer
$27,567
Fair Price
$29,067
Walk Away Above
$29,341
- • Recent buyers paid ~$548 below MSRP
Price Breakdown
Est. Dealer Cost$26,654
Est. Invoice$27,542
Holdback (est.)$888
MSRP (Sticker)$29,615
Asking Price$29,123
Markup-$492
Est. Dealer Margin on This Car$2,470
Percentile50% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold446
Avg Markup-$548
Median Markup-$486
Best Deal-$902
Worst Deal-$312
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory145 vehicles
Avg Markup (All Models)-$741
Avg Markup (Niro)-$499
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$685
Cheaper Niro LX Inventory
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Lou Sobh Kia of BrunswickBrunswick, GA
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Kia of KinstonKinston, NC
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Jenkins Kia of GainesvilleGainesville, FL
-$835$29,33035d
Rountree-Moore KiaLake City, FL
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Kia Country of SavannahSavannah, GA
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