Negotiation Guide
Opening Offer
$27,772
Fair Price
$29,272
Walk Away Above
$29,546
- • Recent buyers paid ~$548 below MSRP
Price Breakdown
Est. Dealer Cost$26,838
Est. Invoice$27,733
Holdback (est.)$895
MSRP (Sticker)$29,820
Asking Price$29,315
Markup-$505
Est. Dealer Margin on This Car$2,477
Percentile39% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold384
Avg Markup-$548
Median Markup-$486
Best Deal-$902
Worst Deal-$312
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory246 vehicles
Avg Markup (All Models)-$867
Avg Markup (Niro)-$670
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$816
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