Negotiation Guide
Opening Offer
$33,863
Fair Price
$35,363
Walk Away Above
$35,874
- • Recent buyers paid ~$834 below MSRP
- • Sitting 47 days (avg 31) — extra leverage
Price Breakdown
Est. Dealer Cost$32,747
Est. Invoice$33,838
Holdback (est.)$1,092
MSRP (Sticker)$36,385
Asking Price$35,571
Markup-$814
Est. Dealer Margin on This Car$2,825
Percentile48% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold90
Avg Markup-$834
Median Markup-$767
Best Deal-$1,202
Worst Deal-$420
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory230 vehicles
Avg Markup (All Models)-$948
Avg Markup (K5)-$882
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$965
Cheaper K5 EX Inventory
Kia AutosportPensacola, FL
-$1,228$36,22747d
Daytona KiaDaytona Beach, FL
-$1,215$36,16547d
Gossett Kia SouthMemphis, TN
-$1,215$36,16047d
Kia of East SyracuseEast Syracuse, NY
-$1,198$36,07247d
Gossett Kia SouthMemphis, TN
-$1,197$36,07347d
Matthews KiaVestal, NY
-$1,196$36,06447d
Warner KiaParkersburg, WV
-$1,192$36,04847d
Greenway Kia West Palm BeachWest Palm Beach, FL
-$1,185$36,01047d
Kia Country of SavannahSavannah, GA
-$1,180$35,83047d
Kia of Grand IslandGrand Island, NE
-$1,169$35,92647d