Negotiation Guide
Opening Offer
$26,935
Fair Price
$28,435
Walk Away Above
$28,750
- • Recent buyers paid ~$630 below MSRP
Price Breakdown
Est. Dealer Cost$26,159
Est. Invoice$27,030
Holdback (est.)$872
MSRP (Sticker)$29,065
Asking Price$28,595
Markup-$470
Est. Dealer Margin on This Car$2,437
Percentile68% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold297
Avg Markup-$630
Median Markup-$616
Best Deal-$992
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell36 days
Dealer Profile
Inventory101 vehicles
Avg Markup (All Models)-$850
Avg Markup (K5)-$579
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$834
Cheaper K5 LXS FWD Inventory
Kia of Rainbow CityRainbow City, AL
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-$970$28,80052d
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McGrath KiaHiawatha, IA
-$950$28,68052d
Kia of DaphneDaphne, AL
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Kia of DaphneDaphne, AL
-$938$28,64252d
Friendship Kia of BeckleyMount Hope, WV
-$933$28,18252d
Dean McCrary KiaHattiesburg, MS
-$930$28,24552d
Bill Byrd KiaPanama City, FL
-$929$28,31152d
Airport KiaNaples, FL
-$925$28,29552d