Negotiation Guide
Opening Offer
$27,300
Fair Price
$28,800
Walk Away Above
$29,115
- • Recent buyers paid ~$630 below MSRP
Price Breakdown
Est. Dealer Cost$26,487
Est. Invoice$27,370
Holdback (est.)$883
MSRP (Sticker)$29,430
Asking Price$28,949
Markup-$481
Est. Dealer Margin on This Car$2,462
Percentile65% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold297
Avg Markup-$630
Median Markup-$616
Best Deal-$992
Worst Deal-$314
% Sold Below MSRP100%
Avg Days to Sell36 days
Dealer Profile
Inventory97 vehicles
Avg Markup (All Models)-$839
Avg Markup (K5)-$502
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$831
Cheaper K5 LXS FWD Inventory
Kia of Rainbow CityRainbow City, AL
-$979$28,84152d
Carriage Kia of AlpharettaAlpharetta, GA
-$970$28,80052d
Lawton KiaLawton, OK
-$969$28,79152d
McGrath KiaHiawatha, IA
-$950$28,68052d
Kia of DaphneDaphne, AL
-$947$28,68352d
Kia of DaphneDaphne, AL
-$938$28,64252d
Friendship Kia of BeckleyMount Hope, WV
-$933$28,18252d
Dean McCrary KiaHattiesburg, MS
-$930$28,24552d
Bill Byrd KiaPanama City, FL
-$929$28,31152d
Airport KiaNaples, FL
-$925$28,29552d