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Deal Sheet: 2026 Trailseeker Premium

Group 1 Subaru Rivertown · Columbus, GA · VIN: JTMBGAHC4TY005913

Negotiation Guide

Opening Offer

$37,875

Fair Price

$39,375

Walk Away Above

$40,857

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$38,528

Est. Invoice$39,375

Holdback$847

MSRP (Sticker)$42,339

Asking Price$43,536

Markup+$1,197

Dealer Margin on This Car$5,008

Percentile98% of inventory is priced lower

Days on Lot0 days

Dealer Profile

Inventory85 vehicles

Avg Markup (All Models)+$1,144

Avg Markup (Trailseeker)+$1,197

% Below MSRP0%

Avg Days to Sellnull days

Avg Sold Markup$0

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