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Deal Sheet: 2026 Trailseeker Premium
Hansel Subaru · Santa Rosa, CA · VIN: JTMBGAHC3TY006003
Negotiation Guide
Opening Offer
$37,649
Fair Price
$39,149
Walk Away Above
$40,623
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,307
Est. Invoice$39,149
Holdback$842
MSRP (Sticker)$42,096
Asking Price$40,096
Markup-$2,000
Dealer Margin on This Car$1,789
Percentile13% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory189 vehicles
Avg Markup (All Models)-$2,501
Avg Markup (Trailseeker)-$2,000
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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