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Deal Sheet: 2026 Solterra Premium
Zeigler Subaru of Lafayette · Lafayette, IN · VIN: JTMBEAGC1TJ001205
Negotiation Guide
Opening Offer
$36,659
Fair Price
$38,159
Walk Away Above
$39,595
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,338
Est. Invoice$38,159
Holdback$821
MSRP (Sticker)$41,031
Asking Price$39,299
Markup-$1,732
Dealer Margin on This Car$1,961
Percentile20% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory298 vehicles
Avg Markup (All Models)-$1,263
Avg Markup (Solterra)-$1,732
% Below MSRP59%
Avg Days to Sellnull days
Avg Sold Markup$0
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