Deal Sheet: 2026 RAV4 Limited AWD

Ken Garff Toyota Cheyenne · Cheyenne, WY · VIN: JTM6CRAV6TD329802

Negotiation Guide

Opening Offer

$46,367

Fair Price

$47,867

Walk Away Above

$47,815

• Recent buyers paid ~$446 above MSRP
• Sitting 36 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$42,508

Est. Invoice$43,463

Holdback (est.)$955

MSRP (Sticker)$47,762

Asking Price$48,561

Markup+$799

Est. Dealer Margin on This Car$6,053

Percentile83% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold3204

Avg Markup+$446

Median Markup$0

Best Deal-$2,300

Worst Deal+$16,142

% Sold Below MSRP55%

Avg Days to Sell21 days

Dealer Profile

Inventory149 vehicles

Avg Markup (All Models)-$297

Avg Markup (RAV4)+$261

% Below MSRP80%

Avg Days to Sell40 days

Avg Sold Markup-$167

Price History

Jun 17, 2026$47,762 → $48,561(+$799)

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